My Work

Branding for Vaughn Physics

Minimum viable brand sprint that I ran for Vaughn Physics, which is a rare full-service provider in diagnostic imaging and nuclear medicine.

How I Use Radar Charts and AI to Build Balanced Teams (w/ Free Templates)

Using radar charts and AI to assess team strengths, spot gaps, and drive development and hiring.

Prompt: An abstract representation of taste influencing technology — a stream of colorful, culturally inspired patterns transforming into intuitive user experiences and elegant product designs.

The Power of Taste: Elevating Design to Create Emotional Connections

In a world where technology is abundant, it’s not just about functionality anymore—it’s about how our products emotionally resonate and connect with people’s cultures and personal tastes.

A futuristic interface displaying a glowing ranking leaderboard table list of avatars, progress meter is displayed above the person looking at the numbered list of profiles. up arrows, thumbs up, trophy, badge, achievement, epic colorful vibrant futuristic illustration

The 10 Core Drives of Gamification & How to Utilize Them Responsibly

I’m tired of feeling emotionally manipulated by everyone — corporations, politicians, nonprofits, you name it. As a design leader, I feel it’s my duty to help find better solutions.

Prompt: designers brainstorming with an AI robot, cool illustration

The Future of Design Leadership in the Era of AI

My attempt at creating a roadmap for the next generation of design leaders.

Durable.co Rebrand

I ran a minimum viable brand sprint for Durable.co and felt good about the final results. Illustrations by Tristan Kromopawiro.

The AI-Enabled Product Design & Development Process

The AI-Enabled Product Lifecycle

I get asked quite a bit about what the ideal process looks like for product teams, so figured I’d mock something up. Hopefully this is useful to others.

Excited to work on the branding for Hire Women Week with the amazing illustrator Rhianna Marie Chan and talented designer Lauren Tullos, an event put on by Lady Bird Talent, whose mission is to elevate 1,000 women into tech leadership roles. Check it out and sign up, May 9-13, 2022.

Scraping Bee Rebrand

I did a quick brand refresh and marketing website for ScrapingBee.com. Illustrations by Varun Kumar.

Texas Monthly BBQ Finder App

I redesigned Texas Monthly’s BBQ Finder App. This included designing a custom Mapbox theme, which I loved building.

Homebuyer.com Rebrand

After a successful brand sprint where we designed the logo, colors, fonts etc., I engaged with Julian Burford for the homepage illustration. This is the final result.

Tennis App UI Refresh

I’ve wanted to refresh the UI on this for 4 years and finally found the time to jump back into it. This is an app that analyzes and breaks down tennis matches into clips of each point. Then, using machine learning, is able to distinguish between the types of plays, helping you visualize when important moments occur.